magazine
2024.09.07

Affordable Retro Charm of Kodak's Compact Cameras for Students | Release #184

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cover image by Pojio

Why Choose Kodak's Compact Cameras?

The digital camera market is constantly evolving, with high-performance cameras being introduced one after another.

However, among creators seeking the unique 'emo' feel and charm that can't be achieved with the latest technology, Kodak's compact digital cameras are trending. Let's delve into the reasons why.

Gradual Charm of Retro Cameras

Kodak's compact cameras focus on 'charm.' The photos taken have a unique quality that cannot be reproduced through editing. The natural image quality without AI correction creates a neo-retro atmosphere that evokes nostalgia.

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© Kodak | PIXPRO FZ55

Moreover, the price is as affordable as it was years ago. Both the 'PIXPRO FZ55' and 'PIXPRO FZ45' are priced under 20,000 yen, making them accessible even with part-time job earnings. Young people can easily purchase them and enjoy the unique 'emo' feel that smartphones can't fully express.

The Trend of Emo Compact Cameras

The reason Kodak's compact cameras are trending on social media is also influenced by trends. Photos and videos taken with Kodak's compact cameras are widely shared on platforms like TikTok and Instagram, capturing the hearts of young people with their unique texture. It's something that smartphone filters struggle to replicate.

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© Kodak | PIXPRO FZ45

On the other hand, old 'iPhone 3GS' and 'iPhone 4' photos and videos are being reevaluated as retro and emo. It seems that these old smartphones are sometimes used like compact cameras.

What do you think?

 With an affordable price, having one as a secondary camera could become a weekend plaything. For those who want to indulge in nostalgia from a bygone era or express their own 'emo' style, be sure to check it out.