Cover image © FUJIFILM Corporation
FUJIFILM Corporation has announced the easy-to-use analog instant camera 'Instax WIDE 400™' (hereafter 'WIDE 400'). The release date is July 19, 2024. The price is undisclosed.
Enjoy Simplicity with Instax WIDE 400™
The 'Instax WIDE 400™' is an analog instant camera compatible with wide-format film. Simply turn the lens to power on, frame your shot, and press the shutter button to capture your moment. It offers a variety of shooting options, including a landscape mode and a close-up lens. It also features a self-timer and camera angle adjustment accessories. The product carries the message 'make room for more™' and is set to be promoted online, on social media, and in stores.
Wide Format for Group Photos
Wide-format film is ideal for capturing a broad range, suitable for group shots and landscapes. It captures not only the subject but also the background, reflecting the atmosphere of the moment. This format is loved by creators across countries and generations. The company plans to continue expanding the world of instant photo systems with instax™, allowing immediate enjoyment of prints.
Evolution of the Instax™ Instant Photo System
Known as 'Cheki™' in Japan, the instant photo system 'Instax WIDE 400™' has incorporated trends and the latest technologies since its launch in 1998. The lineup has expanded to include hybrid instant cameras with digital technology, smartphone printers, and palm-sized cameras. Now, instax™ film is available in three types: card-sized 'mini format film', square photos 'square format film', and 'wide format film' which is twice the width of mini format film.
Main Specifications of the New Product
- Film used: FUJIFILM Instant Color Film instax™ WIDE
- Photo screen size: 62mm × 99mm
- Lens: Retractable lens, 2 components, 2 elements, f = 95mm 1:14
- Viewfinder: Real image finder, 0.37x, with target spot
- Shooting range: Manual switching between two points (0.9m to 3m / 3m to ∞)
- Standard mode (0.9m to 3m)
- Landscape mode (3m to ∞)
- Shutter: Programmed electronic shutter 1/64 to 1/200 sec
- Exposure control: Automatic
- Interlocking range: LV10.5 to 15 (ISO800)
- Film feeding out: Motorized
- Film developing time: Approximately 90 seconds (developing time varies with temperature)
- Flash: Low light automatic flash (auto-adjustment)
- Charging time: 7 seconds or less (using new batteries)
- Flash shooting distance: 0.9m to 3m
- Power supply: Four AA alkaline batteries (LR6) 1.5V
- Number of shots possible: Approximately 10 packs (according to company test conditions)
- *The included batteries are for trial use. Replace with new alkaline batteries when depleted. Performance varies by brand.
- *Manganese batteries cannot be used.
- Auto power off time: 5 minutes
- Others: Film counter / Film confirmation window
- Tripod socket (tripod sold separately)
- Dimensions (W × H × D): 162mm × 98mm × 123mm
- Weight: 616g (excluding batteries, strap, film, close-up lens)
