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2024.09.06

7Artisans' First AF Lens '7Artisans AF 50mm F1.8' Full-Frame Z Mount Released | Ingrate Japan

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Cover image © Ingrate Japan Co., Ltd.

Ingrate Japan Co., Ltd. has announced the release of the '7Artisans AF 50mm F1.8' Z mount by the Chinese lens manufacturer 7Artisans, known for its sharp image quality and delicate rendering, often referred to as a 'bait lens'. The release date is April 26, 2024, with a suggested retail price of 34,359 yen (including tax).

High-Speed Autofocus and Professional Image Quality

The '7Artisans AF 50mm F1.8' is equipped with an STM stepping motor, offering a high-speed and reliable autofocus system that captures moments without missing a beat. Its large F/1.8 aperture, combined with the ideal 50mm focal length, provides immersive images. It reproduces perspective close to the human eye, making it especially suitable for portrait photography. Even at maximum aperture, it delivers excellent image quality, enhancing the shooting atmosphere.

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Advanced Lens Structure and Easy Operability

Featuring an advanced lens structure of 9 groups and 11 elements, including one ED glass and two aspherical high-refractive glasses, it effectively suppresses distortion and chromatic aberration. The linearly adjustable aperture ring smooths aperture adjustments during video shooting, increasing shooting flexibility. Additionally, it supports EXIF data recording and firmware upgrades, making it easy to manage shooting data and enhance post-processing workflow.

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Main Specifications of the New Product

  • Lens Type: Prime Lens
  • Focal Length: f=50mm
  • Aperture: F1.8-16
  • Focus: AF
  • Frame: Full-Frame
  • Angle of View: 46.8º
  • Optical Design: 9 groups 11 elements
  • Aperture Blades: 11
  • Shooting Distance: 0.5m~∞
  • Filter Diameter: Φ62mm
  • Lens Material: Metal
  • Weight: Approx. 421.4g
  • Compatible Mounts: Z/E