magazine
2024.09.04

Sony Rumored to Announce New Product 'FE24-50mm F2.8 G' Before CP+ | Release #55

2024-02-fe24-50mm-f28-g-cover-image

Announcement of FE24-50mm F2.8 G Lens Imminent

There is growing anticipation that Sony will announce a new product in the α series in February 2024. Industry insiders predict the announcement will likely occur on February 14. Particularly noteworthy among industry professionals and fans of the α series is the potential announcement of the 'FE24-50mm F2.8 G' lens, which inherits the performance of existing high-performance prime 'G lenses' and offers versatile use as a zoom lens.

The 'FE24-50mm F2.8 G' is expected to be a new product that meets the needs of many photographers, with its bright F2.8 aperture and versatile focal length range of 24mm to 50mm, suitable for a wide range of shooting scenes such as landscapes, portraits, and street photography.

Sony's Strategy Ahead of CP+

The mid-February product announcement is seen as a crucial strategic move ahead of the 'CP+' event, which will be held from February 22 to 25, 2024. Additionally, rumors of two new GF2.8 zoom lenses, including the 'Sony 16-25mm f/2.8 G', and other new products expected to be announced soon by Sony, are generating significant excitement both within and outside the industry. This new product announcement is anticipated to be an important step in shaping the future of imaging technology, with expectations that Sony will once again lead the market with innovative technology at 'CP+'.

cover image by the Oji brown