Mission

Suddenly, please close your eyes for five seconds while quietly repeating in your mind, "Red... red... red...". When you open your eyes and look around, you may notice red objects standing out to you. When we approach daily life with a new perspective, things we usually overlook can suddenly come into focus. These moments can become sources of inspiration for your creative process. This time, as part of our new series, we invite you to discover "our own unique curiosities" through a fresh lens. Letters are everywhere in our urban environment—on shop signs, café menus, and more—blending seamlessly into the cityscape. These characters often reflect the spirit of their era, evolving in form and style over time. For this contest, seek out the letter 'c' hidden in your city, capture it in a photograph, and submit your work! We aim to create a unique contest where you can infer the era and context from the individuality of each character. Why the letter 'c'? Because it's the first letter of cizucu! 😉